Course Overview

Bachelor of Business Administration (BBA) – World Peace University

Program Overview:

The Bachelor of Business Administration program at World Peace University (WPU) offers students comprehensive training in core business principles, equipping them with the essential skills to excel in diverse managerial roles across multiple industries. This dynamic four-year undergraduate program combines rigorous theoretical education with practical application, ensuring graduates are career-ready in today’s global market.

Duration:

• 4 years (8 semesters)

Language of Instruction:

• English

Faculty:

• Faculty of Economics, Administrative, and Social Sciences

Curriculum Highlights: Students engage with a broad spectrum of subjects, developing deep insights into critical areas such as:

• Accounting & Finance: Fundamentals of financial accounting, corporate finance, and budgeting.
• Marketing: Strategies for effective market research, consumer behavior, digital marketing, and brand management.
• Management: Leadership techniques, human resource management, organizational behavior, and strategic management.
• Operations & Logistics: Efficient management of supply chains, production systems, and operational strategies.
• International Business: Understanding global markets, international trade regulations, and cross-cultural management practices.

Career Prospects: Graduates from WPU’s Business Administration program are well-positioned for successful careers in both local and international markets, including positions such as:

• Business Analyst
• Marketing Manager
• Financial Analyst
• Human Resources Manager
• Operations Coordinator
• Entrepreneurial Ventures

Why Choose WPU:

• Experienced Faculty: Learn from distinguished professors and industry experts with global experience.
• Practical Exposure: Opportunities for internships, case studies, and industry collaborations.
• Global Perspective: An international learning environment promoting cultural diversity and global networking.

Contact Information: For further inquiries or detailed information about admissions, please contact:

• Head of Department: Asst. Prof. Dr. Arzu Atan
• البريد الإلكتروني: info@wpu.edu.tr
• Website: wpu.edu.tr

Start your journey in business excellence at World Peace University—your pathway to a rewarding international career.